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Welcome to the More Information section. Here you
may view detailed descriptions on the services available to anyone
wishing to benefit from KBA products and services. |
Simply select one of the topics from the list in order to open up more
information. Articles below are available in both html and pdf. |
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Dr. Benziger has
developed research, methods and products which address our
effectiveness as we think, understand and operate in the world
around us. KBA’s services help companies, teams and
individuals better understand their true thinking style and develop
techniques to better understand their strengths, their weaknesses and
how it impacts others.
Critical to this is an analysis of our thinking styles. Thinking is the result of a flow of electricity in our brain between one neuron and another through a bath of neuro-chemicals. How skillfully we think depends on three interdependent factors: 1. Our Preference 2. Our Competencies 3. Whether or not we are Falsifying Type Dr. Benziger developed the Benziger Thinking Styles Assessment (BTSA) during the 1980’s and it has been continually refined becoming even more accurate. It is the only assessment tool which reveals the high levels of Falsifying Type occurring in society today.
This website is
designed with a number of different users in mind, all wishing to
benefit from the wide range of KBA services. It is also the home of the
eBTSA, the only Thinking Styles Assessment that identifies and measures
falsification of type.
How will this benefit my company and my employees?
As a Coach, how can I use KBA to help my clients?
How will this benefit me?
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"Leveraging
your Brain's Natural Lead"
Katherine Benziger, Ph.D. "Learning to live an
energy efficient lifestyle has taken on a new meaning, as the
neurological foundations of human thinking are better understood. Just
as we find ourselves selecting more energy efficient cars . . . so too,
we are learning that by selecting jobs and activities which use our
brain’s most fuel-efficient component (i.e. functionally
specialized area), we can naturally increase our own inner well-being
and balance, as well as our own mental, physical and emotional health."
"Falsification
of Type" Katherine
Benziger, Ph.D.
"A term
created by Dr. Carl Gustav Jung to identify anyone whose most developed
and/or frequently used skills are outside his or her area of preference
or greatest natural giftedness. In his writing, Dr. Jung stated that he
believed the problem to be a serious one which has both practical and
psychological ramifications."
"Benziger
Breakthrough" Katherine Benziger, Ph.D.
The
collection of Dr. Benziger's tools, ideas, models, observations, and
insights.
Theory
and Implementation "Geared
Up For the 21st Century"
Katherine Benziger, Ph.D. & Arlene Taylor "During the latter
part of the 20th century the emphasis in preventative medicine has been
on answering the question, "Can it be done?" Efforts have been geared
toward demonstrating that a particular treatment model could achieve
the desired outcome. As we approach the 21st century the research focus
is shifting, in response to diminishing resources and escalating costs
. . . [while] moving toward demonstrating the consistency and
predictability with which a specific outcome can be achieved--over time
. . . In the arena of broad and powerful wellness strategies, a
physiological update of C. G. Jung's model is promising to make
valuable contributions."
"Beyond
Myers-Briggs: The Art of Using Your Whole Brain"
Lya Sorano "The workshop had
barely run 10 minutes, when the hunched-over woman in the blue dress in
the front row raised her hand. “Is Myers-Briggs ever
wrong?” . . . “Yes, yes,” the
facilitator’s eyes lit up, her engaging smile became a beam
and she was obviously thrilled with the interlocutor’s
question, “and let me tell you why!”"
"Comparing
the BTSA"
Katherine Benziger, Ph.D. Comparing models of
Carl G. Jung, Myers-Briggs, Ned Herrmann, and the BTSA.
"The
History and Evolution of CG Jung's Psychological Types"
Katherine Benziger, Ph.D. "In the 1930's Dr.
Carl Gustav Jung, M.D., a Swiss Psychiatrist who had originally worked
with Dr. Freud, began to attract attention for his theory of
Psychological Types. Basically, Dr. Jung's theory had eight elements
which combined described a powerful, new theoretical tool for
understanding, guiding and helping other people."
"Other
Contemporary Authors on Type"
Katherine Benziger, Ph.D. "Many authors from
psychology to wellness to business have discovered that typology is
more important than most of us ever dreamed. Some of these authors can
be found below. We invite you to explore them."
"The
BTSA, Blink and the Strengths Revolution"
Katherine Benziger, Ph.D. Physiology
of Typology "Rethinking
Stress, Depression, and Mid-Life Crisis"
Katherine Benziger, Ph.D. This discussion seeks
to link current psychological and neurophysiological insights with Carl
G. Jung's concepts of individuation and falsification of type, an
experience which we have been studying for two decades in more than
10,000 people active in various segments of the work force.
"The
Human Brain"
Katherine Benziger, Ph.D., Sue Holmes "The human brain is a
complex, elegantly wired machine that is designed to help us live,
negotiate reality and ultimately to thrive. How well our brain does
this is a function of two very different but inter-related processes:
our internal communication with ourselves . . . and by the dominant
social, economic and work patterns, which differentially use or reward
specific capabilities."
"The
Physiology of Falsification of Type"
Katherine Benziger, Ph.D., Arlene Taylor "Human beings are
perhaps healthiest, happiest, and most successful when they can use and
be rewarded for using their own innate giftedness, or what Dr. Carl
Jung and Dr. Katherine Benziger call their natural lead function."
"The
Physiology of Type: Jung's Four Functions"
Katherine Benziger, Ph.D. "So much has been
discovered in the past ten to twenty years that it is now possible to
be relatively certain about the physiological bases for Dr.
Jung’s Typology."
"The
Physiology of Type: Introversion and Extraversion"
Katherine Benziger, Ph.D. "So much has been
discovered in the past ten years that it is now possible to be
relatively certain about the physiological bases for the personality
characteristics Dr. Jung identified as Introversion and Extraversion."
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